From fun-filled celebrations to the newest product launches, and even uncovering underground events from various sub-cultures in Singapore, Rice’s lifestyle content is unique, celebrating the best of mainstream media and alternative cultures.
In a small country like Singapore, there’s still much to explore. Rice’s access to different Singaporeans’ definitions of fun, leisure, and recreation, is what makes our lifestyle content diverse and exciting. We also speak to the faces behind and in front of our lifestyle features, understanding their human stories and illustrating the value of our vibrant lifestyle scene, and how it adds to our rich yet modern, cultural landscape in Asia.
